Book Promotion/Platforms

How to Get Virtual Interviews

Even for Those Previously Out-of-Reach Shows! by Melissa Dalton Martinez I work in the media (mostly TV) and have some inside information for all you lovely authors out there. Now is an excellent time for you to get on TV, both within your home market and across the...

Nonfiction Cover Design—Must Knows & Nots

by Brian Halley with Mike Nash Book-cover design is about getting the reader’s attention (hooking them) and then reeling them in with promises about what transformative and/or emotionally and intellectually exciting experiences they’ll get from the book. If it’s...

Choosing Your Fiction Title

by Marla Buttars Coming up with a title can make even veteran authors groan in agony. Don’t believe us? Check out some of these original titles we found in an article from The Huffington Post: All’s Well That Ends Well  sends a much different message than War and...
Marketing in Your Pajamas

Marketing in Your Pajamas

10 Ways to Promote Your Book When You Don't Want to Leave Home by Rachelle Christensen & Sabine Berlin In past articles we’ve talked about the importance of going out and marketing your book and self through appearances and swag (see our Promotion category in our...

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5 Critical Steps for Best-Selling Ebooks

5 Critical Steps for Best-Selling Ebooks

Guest Post by Ron Schrader Writing a book can be a very challenging thing to do, one that provides the author with a great sense of accomplishment once complete. Unfortunately, if you want to actually sell beyond your close family and friends, the real challenge comes...

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What Makes a Bestseller?

What Makes a Bestseller?

Defining “High-Concept” Ideas and How to Generate Them by Sabine Berlin with Angela Eschler My dad used to tell me there are only seven original stories in the world; he maintained that everything else is just a copy of those stories. My dad was a smart guy, but I’m...

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Avoid 3 Big Author Mistakes on School Tours

Avoid 3 Big Author Mistakes on School Tours

by Bruce Eschler Many online resources have great ideas on how to prep for presentations to youth—whether you’re talking about writing, yourself, your book, or whatever topic gets your foot in the school-tours door—so this blog post isn’t going to cover the what and...

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5 Critical Steps for Best-Selling Ebooks

5 Critical Steps for Best-Selling Ebooks

Guest Post by Ron Schrader Writing a book can be a very challenging thing to do, one that provides the author with a great sense of accomplishment once complete. Unfortunately, if you want to actually sell beyond your close family and friends, the real challenge comes...

read more
What Makes a Bestseller?

What Makes a Bestseller?

Defining “High-Concept” Ideas and How to Generate Them by Sabine Berlin with Angela Eschler My dad used to tell me there are only seven original stories in the world; he maintained that everything else is just a copy of those stories. My dad was a smart guy, but I’m...

read more
Avoid 3 Big Author Mistakes on School Tours

Avoid 3 Big Author Mistakes on School Tours

by Bruce Eschler Many online resources have great ideas on how to prep for presentations to youth—whether you’re talking about writing, yourself, your book, or whatever topic gets your foot in the school-tours door—so this blog post isn’t going to cover the what and...

read more
Feeling overwhelmed or unsure about your book project?
Boost your confidence with our free author tools.
PHEW!
Boost your confidence with our free author tools.
Feeling overwhelmed or unsure about your book project?
PHEW!